Privacy Policy

Effective Date: February 4, 2025

1. Introduction

Welcome to dirtandgritfarm.com, operated by Jensen Family Farm, LLC dba Dirt and Grit Farm ("Company," "we," "us," or "our"). We respect your privacy and are committed to protecting your personal data. This privacy policy informs you about how we collect, use, and protect your personal data when you visit our website, as well as your rights under applicable privacy laws.

2. Data We Collect

We collect and process the following types of data:

  • Personal Data: Your name, contact information (email address, phone number), billing address, and payment details (processed securely via Square).
  • Ticketing Data: Information about the events you attend, season passes purchased, and guest counts.
  • Usage Data: Anonymous information on how you interact with our website, including device type, browser, and pages visited (via Google Tag Manager and Analytics).
  • Cookies: We use cookies to remember your preferences (like your cookie consent choice) and to analyze our traffic.

3. How We Use Your Data

We use your personal data to:

  • Process Orders: Fulfill your ticket and season pass purchases.
  • Communication: Send order confirmations and farm updates via Resend.
  • Improve Experience: Analyze website traffic to improve our farm's online presence.
  • Marketing: Send promotional emails if you have opted in to our newsletter.

4. Third-Party Services

We use trusted third-party services to operate our farm and website:

  • Square: Processes all payments securely. We do not store your credit card information on our servers.
  • Resend: Handles our automated email notifications and newsletter delivery.
  • Google Tag Manager / Analytics: Helps us understand how visitors use our site. This is only enabled if you provide consent via our cookie banner.
  • Payload CMS: Our secure backend for managing event and order data.

5. Cookie Consent & Control

We implement a cookie consent mechanism that adheres to Consent Mode v2 standards. You have the right to accept or decline non-essential cookies (analytics and marketing). You can clear your browser's local storage at any time to reset your preferences.

6. Data Security

We implement robust technical measures, including SSL encryption and secure API integrations, to protect your data. Payment processing is handled entirely by Square, which maintains PCI-compliant security standards.

7. Your Privacy Rights

Depending on your location (e.g., California or the EU), you may have rights under the CCPA or GDPR to access, correct, or delete your personal data. To exercise these rights, please contact us at the email provided below.

If you have any questions or concerns about this Privacy Policy, please contact us at:

Email: [email protected]
Address: 3456 Harris Bridge Rd, Woodruff, SC 29388